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Leon & George

Ecommerce — Indoor plants for your home or startup office — Leon & George (YC S17) makes buying and owning b…
Ecommerceest. 2017
● Stable
Category standing real
56th pctl · Ecommerce
25.7
Signal score
0–100 composite · real
#2,018
Category rank
of 5,171 · real
63th
Universe percentile
vs 79,105 modeled · real
37%
Mortality P(dead)
verified label · real

Signal trajectory

real

Signal 11.114.6 across 26 readings (+3.6). Composite of press, GitHub velocity, community heat, liveness and funding.

Cross-sectional profile

percentile rank vs 79,105 modeled products
Signal (universe) real
63
Signal (category) real
56
Profile maturity real
63
Tag breadth real
12
Network position sparse
0
Press footprint sparse
0

Percentiles computed over the modeled cohort (embedding + signal + tags). Sparse dimensions — network and press — reflect that most products have zero, so a single edge or mention lifts the rank; read those with the coverage flag.

Mortality outlook

verified label
37%
P(inactive)
Moderate risk
Higher risk than 39% of the universe.

This product carries a verified outcome label (“surviving”) — it is one of 600 hand-labeled cases the model is trained and tested on.

  • LightGBM · binary mortality (dead vs surviving)
  • Held-out AUC 0.71 · CV AUC 0.79 ± 0.05 · Brier 0.21
  • Trained on 600 verified labels (150 dead / 450 surviving)
  • Leakage-guarded: excludes status, discontinued_year, profile_maturity
  • Top drivers: tag breadth, signal, vintage, liveness, business model

n=600 is thin → 95% CI on AUC ≈ ±0.10. Treat as a directional signal, not a calibrated probability.

Analyst read

generated from the metrics above · no external narrative

Leon & George sits in the 63th percentile of Launch Sentinel's 79,105-product universe by signal, ranked #2,018 of 5,171 in Ecommerce. The mortality model puts its probability of going inactive at 37% — a verified outcome label. It has no curated competitive-alternative edges yet, so the comparable set below is functional tag-similarity — read it with the confidence flags. Signal momentum is roughly flat.

Comparable set

curated alternatives → functional tag-similarity
CompanyBasisSignalP(dead)
Bean Boxecommercesimilar15.797%
Umba Baby Boxecommercesimilar15.790%
SheerStockecommercesimilar15.792%
RawSpiceBarecommercesimilar22.969%
Supply Station: Comfy Kitsecommercesimilar30.07%
The Retro Storeecommercesimilar18.698%
Handmade Teaecommercesimilar15.798%
Cityboxecommercesimilar15.798%

Confidence reflects source and category coherence: curated = an editorially linked alternative; similar = strong functional tag-overlap in the same category; tag-overlap = shared tags only and may be noisy. Signal & P(dead) are real / model.

Structure

observed attributes
Business modelunknown
Liveness tierquiet
Open sourceNo
Public APINo
Free tierNo
Enterprise tierNo

Funding & team

not in source

No disclosed funding in our sources. Funding data covers only ~1% of the corpus (462 rounds across 79K products), so absence here is unknown, not zero— we don't estimate a number we can't source.