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VC Intelligence Report

Monitor Backlinks

Marketing — Daily alerts on your website and your competitors backlinks [Tech]
Marketingsaasest. 2015
● Stable
Category standing real
47th pctl · Marketing
21.4
Signal score
0–100 composite · real
#2,710
Category rank
of 5,093 · real
52th
Universe percentile
vs 79,105 modeled · real
23%
Mortality P(dead)
model est. · model est.

Signal trajectory

real

Signal 8.912.5 across 25 readings (+3.6). Composite of press, GitHub velocity, community heat, liveness and funding.

Cross-sectional profile

percentile rank vs 79,105 modeled products
Signal (universe) real
52
Signal (category) real
47
Profile maturity real
52
Tag breadth real
86
Network position sparse
100
Press footprint sparse
0

Percentiles computed over the modeled cohort (embedding + signal + tags). Sparse dimensions — network and press — reflect that most products have zero, so a single edge or mention lifts the rank; read those with the coverage flag.

Mortality outlook

model estimate
23%
P(inactive)
Moderate risk
Higher risk than 30% of the universe.

This is a model estimate, not a verdict. 78,505 of the 79,105 modeled products are unlabeled and scored by the model only.

  • LightGBM · binary mortality (dead vs surviving)
  • Held-out AUC 0.71 · CV AUC 0.79 ± 0.05 · Brier 0.21
  • Trained on 600 verified labels (150 dead / 450 surviving)
  • Leakage-guarded: excludes status, discontinued_year, profile_maturity
  • Top drivers: tag breadth, signal, vintage, liveness, business model

n=600 is thin → 95% CI on AUC ≈ ±0.10. Treat as a directional signal, not a calibrated probability.

Analyst read

generated from the metrics above · no external narrative

Monitor Backlinks sits in the 52th percentile of Launch Sentinel's 79,105-product universe by signal, ranked #2,710 of 5,093 in Marketing. The mortality model puts its probability of going inactive at 23% — a model estimate with a wide confidence band. It sits on the competitive-alternatives graph with 6 linked rivals, so the comparable set below leans on curated edges. Signal momentum is roughly flat.

Comparable set

curated alternatives → functional tag-similarity
CompanyBasisSignalP(dead)
ahrefsmarketingcurated18.62%
Google Keyword Plannermarketingcurated18.60%
mozmarketingcurated15.71%
HubSpotmarketingcurated18.61%
Serpstatmarketingcurated15.73%
SEMrushmarketingcurated18.62%
CallPage 2.0marketingsimilar18.675%
Dynacodemarketingsimilar32.925%

Confidence reflects source and category coherence: curated = an editorially linked alternative; similar = strong functional tag-overlap in the same category; tag-overlap = shared tags only and may be noisy. Signal & P(dead) are real / model.

Structure

observed attributes
Business modelsaas
Liveness tierunknown
Open sourceNo
Public APINo
Free tierNo
Enterprise tierNo

Funding & team

not in source

No disclosed funding in our sources. Funding data covers only ~1% of the corpus (462 rounds across 79K products), so absence here is unknown, not zero— we don't estimate a number we can't source.