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VC Intelligence Report

Memrise

Education — Memrise is an adaptive learning platform that helps users acquire knowledge across diverse subje…
Educationfreemiumest. 2013
▲ Rising
Category standing real
60th pctl · Education
22.9
Signal score
0–100 composite · real
#1,946
Category rank
of 6,636 · real
53th
Universe percentile
vs 79,105 modeled · real
1%
Mortality P(dead)
model est. · model est.

Signal trajectory

real

Signal 9.615.9 across 30 readings (+6.2). Composite of press, GitHub velocity, community heat, liveness and funding.

Cross-sectional profile

percentile rank vs 79,105 modeled products
Signal (universe) real
53
Signal (category) real
60
Profile maturity real
53
Tag breadth real
91
Network position sparse
100
Press footprint sparse
0

Percentiles computed over the modeled cohort (embedding + signal + tags). Sparse dimensions — network and press — reflect that most products have zero, so a single edge or mention lifts the rank; read those with the coverage flag.

Mortality outlook

model estimate
1%
P(inactive)
Low risk
Higher risk than 2% of the universe.

This is a model estimate, not a verdict. 78,505 of the 79,105 modeled products are unlabeled and scored by the model only.

  • LightGBM · binary mortality (dead vs surviving)
  • Held-out AUC 0.71 · CV AUC 0.79 ± 0.05 · Brier 0.21
  • Trained on 600 verified labels (150 dead / 450 surviving)
  • Leakage-guarded: excludes status, discontinued_year, profile_maturity
  • Top drivers: tag breadth, signal, vintage, liveness, business model

n=600 is thin → 95% CI on AUC ≈ ±0.10. Treat as a directional signal, not a calibrated probability.

Analyst read

generated from the metrics above · no external narrative

Memrise sits in the 53th percentile of Launch Sentinel's 79,105-product universe by signal, ranked #1,946 of 6,636 in Education. The mortality model puts its probability of going inactive at 1% — a model estimate with a wide confidence band. It sits on the competitive-alternatives graph with 8 linked rivals, so the comparable set below leans on curated edges. Signal momentum is positive (WoW +64.5).

Comparable set

curated alternatives → functional tag-similarity
CompanyBasisSignalP(dead)
Duolingoeducationcurated25.70%
Ankieducationcurated18.617%
Quazeleducationsimilar32.98%
Qooorefinancetag-overlap32.91%
Lolo - AI Food Trackerhealthtag-overlap32.98%
Lingvisteducationsimilar18.61%
Love Actualizedentertainmenttag-overlap15.751%
Univerbal (formerly Quazel)educationsimilar32.92%

Confidence reflects source and category coherence: curated = an editorially linked alternative; similar = strong functional tag-overlap in the same category; tag-overlap = shared tags only and may be noisy. Signal & P(dead) are real / model.

Structure

observed attributes
Business modelfreemium
Liveness tierfading
Open sourceNo
Public APINo
Free tierNo
Enterprise tierNo

Funding & team

real

3 disclosed funding rounds on record, 2 founders resolved. See the full cap table on the product profile →