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Apple Search Ads Book (by SplitMetrics)
The ultimate guide to running + optimizing Apple Search Ads — Explore the most efficient ways of empowering your Apple App Store ads
since Jun 12, 2026 · HTTP 200
CohortClass of 2017What it is
The ultimate guide to running + optimizing Apple Search Ads — Explore the most efficient ways of empowering your Apple App Store ads. Written by SearchAdsHQ experts, Apple Search Ads Handbook can be your single go-to source of advanced level information on Apple Search Ads – account setup, management, and optimization. [iOS, Productivity, Marketing]
HTTP liveness
13 probes since Jun 12Jun 12Jul 13
AliveHard-dead (404/5xx/parked)RedirectedUnverified (timeout/DNS/block)
Observed events
probes · press · GitHub- Jun 12, 2026First probe — redirectedRedirected offsite
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Pulse Indexobserved activity
13 probes0 pressGitHub –Tranco –
Not enough observed signals for a Pulse Index (needs 2+ signal families).
Cohort survival · Class of 2017weekly
13,497 products launched in 2017 · 100% still active
13,462 active35 sunset
Still active
100%
Median lifespan
4.9y