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Shoelace
Killed about 6 years ago, Shoelace was an app used to find group activities with others who share your interests
Social·Launched Jan 2019·0 upvotes
last checked never · Unverified
CohortClass of 2019What it is
Killed about 6 years ago, Shoelace was an app used to find group activities with others who share your interests. It was 11 months old.
HTTP liveness
no probes yetThis URL has not been probed yet.
Funding history
1 roundTotal raised
$85.0B
Latest valuation
—
Stage
growth
Growth
Jun 2026
investors undisclosed
$85.0B
Data from SEC EDGAR Form D filings and press coverage. Round labels for SEC filings are inferred from filing sequence and amount.
Moat
Network effects
moderate
Google's Shoelace leverages network effects as user engagement increases the platform's value, particularly through client testimonials and viral marketing practices that encourage participation.
- webNetwork effects make Shoelace valuable as more users join, enhancing its social connections. source
- webViral marketing practices encourage users to participate, creating a self-reinforcing cycle of growth. source
- webUser-generated content and testimonials strengthen the community aspect of Shoelace, which is crucial for its appeal. source
- webThe platform's growth relies on users interacting with each other, demonstrating a clear network effect. source
moderate · 0.60 confidence · grounded in 4 sources
Website-grounded · Jun 2026
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Vitals
Upvotes
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Press
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Pulse Indexobserved activity
0 probes0 pressGitHub –Tranco –
Not enough observed signals for a Pulse Index (needs 2+ signal families).
Cohort survival · Class of 2019weekly
30 products launched in 2019 · 90% still active
27 active3 sunset
Still active
90%
Median lifespan
4.9y